Biographical Information
Raquel Rosenthal is the Chief Executive Officer of Digilant US, a programmatic marketing company headquartered in Boston. A digital industry veteran, she’s held various senior positions at Digilant, DataXu, AudienceScience, and DoubleClick. Raquel splits time between Dallas and New York City, and holds a B.S. from Ithaca College.
Articles by Raquel Rosenthal
Digital Marketing & Voice Search: What Marketers Need To Know
23 Jan 2019
The smart speaker marketplace—think Amazon Echo and Google Home—is growing like gangbusters, and digital marketers who are in the know, are bracing for its impact. The emerging category is evolving rapidly, and could affect the digital marketing landscape in a similar way that mobile devices and smartphones did a decade ago—except maybe faster and more pervasively.