Orbofi Transforms Tough-Guy Actor Danny Trejo Into an AI Agent

Orbofi has launched a Danny Trejo AI agent, a cloud-based, interactive artificial intelligence assistant voiced and personified by Danny Trejo, one of the first actors to embrace the technology.

"We're incredibly excited to work with Danny, the Machete himself. We created a fun, new way for people who love Danny to 'talk' to him anytime they want," said Orbofi Founder and CEO Benjelloun Oussama in a statement. "This isn't your father's Alexa or Siri; this is Machete! And our mission is to empower people to create their own versions of AI agents with familiar voices"

Users can ask any sort of question and generate images, code, and even websites with the new AI assistant.

"Over my lifetime, I've been a convict, a recovering addict, an actor, an author, a restaurateur, involved in dog rescuing, and a music producer," Trejo said in a statement. "AI is a fun way for my fans from all those aspects of my life to engage with me."

The partnership with Orbofi isn't Trejo's first venture into digital experiences. "He embodied different roles in games published by tier 1 studios," Winston King, IP advisor to Orbofi, said. "e has such a great video game persona, so it is a logical progression for him."

For actors like Trejo, Orbofi gives control over his likeness, images, and the sound of his voice. "It's important for actors to control the narrative and our intellectual property right now," Trejo said. "The relationship with Orbofi is the perfect way for me to do that."