Veritone Earnings Call Used Synthetic Voices
Veritone's fourth quarter and full year 2021 financial results call featured digitally cloned voices of CEO Chad Steelberg, President Ryan Steelberg, Chief Financial Officer Mike Zemetra, and legendary sports announcer Vin Scully. It was reportedly the world's first use of multilingual synthetic voice clones for a financial results call.
"I have yet to meet an executive who enjoys reading scripts developed by marketing, altered by investor relations, and scrutinized by legal, into a microphone, even when i's great news," Ryan Steelberg said in a statement. "Executives are also often fatigued in the preparation for earnings, but with Veritone Voice are now able to express the vocal tone they prefer when delivering the script. Furthermore, the speed and quality of the synthetic content we can produce has changed the way broadcasters, podcasters, audiobook publishers, and animation studios are producing content. The two largest broadcasters in the U.S. are now leveraging our solution for content creation and localization. Once enterprises realize how much content they produce and how efficient realistic synthetic content creation and localization is, they, too, will follow the path of the media and entertainment industry."
With Veritone's Voice-as-a-Service (VaaS) solutions, Veritone offers a suite of integrated voice features, including voice creation, voice management, voice licensing with rights and clearances, voice workflows, and voice monetization. Veritone Voice enables users to create synthetic custom voices and create projects with stock voices from a library of more than 200 voices across more than 150 languages. It supports both text-to-speech and speech-to-speech.
"Getting earnings data out into the market is incredibly important and often stressful as we scrutinize every detail in our script and filings," Zemetra said in a statement. "When using synthetic voice for our financial results call, my first concern was what if there are last-minute changes or corrections? I discovered that Veritone Voice takes just a few minutes with updates, and it also enhances non-verbal aspects of speech, such as pitch, volume, speed of delivery, rhythm, and intonation, making my synthetic voice the closest version of my own voice."
"Every large enterprise executive should have their voice cloned in 2022," said Scott Leatherman, chief marketing officer of Veritone, in a statement. "Beyond the basic earnings call script, enterprise leadership can use their authorized voice models for solution demos, marketing videos, and established Title II and Title III regulations for audio descriptions. With Veritone Voice, executives can engage their audiences with audio files they can listen to anywhere, in the language of their choice, at a fraction of the cost and time it takes in traditional content development with the immediate transfer of credibility from the company's top executives."
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