Voice-enabled Marketing Campaign for Austrian Elections

DUBLIN, IRELAND and VIENNA, AUSTRIA - Voice Business, an Austrian specialist in voice-enabled solutions for the call center market, and Voxpilot, the pan-European VoiceXML provider, have carried out a telephone-based marketing campaign to capture the mood before the Austrian local elections. The service called more than 3000 selected opinion leaders to engage them in a dialog,, answer questions and make suggestions a few days before the elections for the Austrian Landtag. The data was evaluated online and served as an indicator for the outcome of the impending elections. "Voxpilot's stable and scalable platform and the excellent service provided by its staff made a n important contribution to the success of this campaign", said Fritz Fessler, CEO of Voice Business. "The outbound call scheduler was an indispensable tool, enabling the ability to make up to 450 calls per hour." Dr. Jon Alcantara, CEO of Voxpilot, added: "The enormous success of this campaign demonstrates that automated telephony services are a real alternative to agents, providing outstanding value at a much lower cost. The natural and dynamic dialog system of Voice Business provided an extremely user-friendly interface that delighted the interviewees. The co-operation of Voice Business and Voxpilot delivered a successful and cost-effective telephony campaign with fast time to market."